Telecommunications

Overview

Trends and Technology

Timesaving Techniques

Telemarketing

Opportunity and Obsolesence

Summary

Worksheet - Technology Needs Inventory

Worksheet - Telemarketing Potential

Worksheet - Telemarketing Skills Assessment

Small Business Bookshelf

Resources to Help You

 

 

 


Overview of Telecommunications

How things have changed! Remember when...

  • Telephone "party lines" allowed your neighbors to listen to your conversation.
  • Reaching someone by telephone required that they had to be in one particular location.
  • Sending information to someone took several days.
  • News was always at least several hours old.
  • Keeping track of customer information meant endless stacks of index cards.
  • Typewriter erasers were standard office supplies.
  • Checking your spelling on business documents meant looking them up in the dictionary.
  • Computers were bigger than executive desks and had to be kept in temperature controlled rooms.
  • Using a computer meant you had to learn another "language".
  • Sending a message to someone required a stamp.
  • Talking on the telephone as you moved about required a long telephone cord.
  • The only businesses that could afford computers were large corporations.

The way we communicate with others as well as how we market and manage our businesses has changed in a very short time. Technology has become smaller, less expensive, easier to use, portable and faster. In 1971 the typical computer microprocessor handled 40,000 instructions per second; by 1991 that rate of speed had progressed to 40 million instructions per second. And the speed and capacity of information and communication technologies continues to grow.

What does this revolution of technology and telecommunications have to offer entrepreneurs? Power, profits and opportunity.

Next Chapter...

 

Production funding For Let's Talk Business was provided by a grant from USDA Rural Development and the members of Prairie Public Television