CLASS SEVEN - Program Notes

What kinds of options are there for developing a web site?

• Yourself and your company
  
• Hiring a consultant
  
• Web development company
  
• Full service agency
  

What if you want to design it yourself?

• Be sure you know what software you want to use
  
• Front Page, Dreamweaver
  
• Photoshop, Illustrator
  
• Buy a reference book to help you along (amazon.com)
  
• It is very time consuming
  

What are the trade-off's of using existing staff?

• Make sure they have time - they have other jobs to do
  
• Be sure to clearly state deadlines
  
• You may need to train them
  

If you choose a consultant, what do you need to look at?

• Background
  
• References
  
• Budget
  
• Be sure to know what you are looking for out of them
  
• You still need to do the work
  

Web development company?

• They are the experts
  
• Cost is a big factor
  
• They allow you to focus on your company, not the site
  

How about with a full service agency?

• Similar to a web development company
  
• Can help with other marketing materials such as print, video, audio
  

What factors should we consider when working with a web development company or full service agency?

• Ownership of material
  
• Non-Delivery
  
• Cost over runs and how they are handled
  
• Feature creep - can skew costs
  
• Stability - will they be around in a year?
  

How should you choose an agency?

• Take a look at their website is a good start
  
• Look at work they have done
  
• Get reference